• The 4 Reasons Women Fake Orgasms December 19, 2014
    Although the discussion of fake orgasms dates back at least 100 years,1 the diner scene in the 1989 classic movie When Harry Met Sally and a 1993 episode of Seinfeld, brought the discussion of fake orgasms into the mainstream, where it has generally remained for the last three decades. Following this discussion, research on fake orgasms has suggested that up […]
  • THE E-COMMERCE DEMOGRAPHICS REPORT: Men Are Actually More Likely To Shop On Mobile Than Women December 19, 2014
    The conventional wisdom is that women account for the lion's share of consumer spending, including online purchases.  But it turns out that men are the power shoppers when it comes to purchases made on smartphones and tablets.  In a new report, BI Intelligence breaks down the demographics of U.S. online and mobile shoppers by gender, age, income, and ed […]
  • Why It's Harder For Women To Say 'No' To Extra Work December 17, 2014
    Would you mind covering for Bob next month while he's out? Could you help me out with this project? I could really use your expertise.  Can you take the lead on that? Thanks. It's hard for anyone to say "no" to extra work, but it's especially difficult for women, new research finds.  Katharine O'Brien, a postdoctoral research as […]

  • Marketing Gone Wrong: Is Your Social Media Plan Legal? December 19, 2014
    Few things are sadder than PR/marketing campaigns that result in?Heaven forbid?bad PR. This month the company Topps is under investigation for alleged FTC violations for its #RockThat Rock social media campaign.
  • Encourage Employees to Engage Them December 19, 2014
    Why is there so much attention and focus on employee engagement? Because when engagement increases within a company, productivity, profitability, and employee retention increase as well.
  • Seniors: Beware Of The Gift Delivery Scam December 19, 2014
    A new, nasty scam targets elders, but could fool you too. A scammer calls and says their company is going to deliver a git to you. They show up in uniform and give you flowers and wine, but ask for a credit card to pay the "delivery charge" because the gift contains alcohol. If you give them a credit card (they won't take cash), they swipe and […]